idea-space

Mars started by Dinara

Context

Posted by Dinara in category: Strategic / organizational context
Describe the strategic goals of the organization (e.g. current products, target groups, ...)
 

    Innovation strategy

    Posted by Dinara in category: Strategic / organizational context
    Please describe if there is already an innovation strategy / process to be used
     

      Planning

      Posted by Dinara in category: Idea Generation
      Describe how to generate and elaborate ideas - who should be involved, what are the steps and methods (e.g. design thinking)
       

        Brainstorming

        Posted by Dinara in category: Idea Generation
        Please describe the outcomes of an initial
         

          Feasibility Check

          Posted by Dinara in category: Idea Generation
          Sketch the key aspects of an idea (description, target group, value proposition, business opportunities)
           

            Ranking / Voting

            Posted by Dinara in category: Idea Validation
            Vote on the ideas to be developed further
             

              Concept Elaboration

              Posted by Dinara in category: Concept Elaboration
              How to develop the innovation? This phase can contain multiple versions of prototypes.
               

                Prototype

                Posted by Dinara in category: Concept Elaboration
                Elaborate how to develop the prototype
                 

                  Validation

                  Posted by Dinara in category: Concept Elaboration
                  Describe how to validate the prototype and interpret the results.
                   

                    Business Model

                    Posted by Dinara in category: Business Preparation
                    Elaborate a business plan for the proposed innovation (Consider at least: Value Proposition, Key Partners, Key Activities, Key Resources, Customer Segments and Relationships, Channels, Cost Structure, Revenue Streams)
                     

                      Marketing and Communication Plan

                      Posted by Dinara in category: Business Preparation
                       

                        Entry Plan

                        Posted by Dinara in category: Market Entry
                        How to enter markets, which are the steps in the beginning?
                         

                          Future Plans

                          Posted by Dinara in category: Market Extension
                          Which further markets / products will you develop?